Legfin Multidisciplinary Research Journal

Exploring The Potential Of Blockchain Technology In Supply Chain Management

1 Héctor Ramírez & 2 Ingrid Johansen — Mon, 04 Mar 2024 00:00:00 +0000

This research investigates the application of blockchain technology in supply chain management. The study aims to identify the potential benefits and challenges associated with implementing blockchain in supply chain operations. By conducting a comprehensive literature review and analyzing real-world case studies, the research provides insights into how blockchain can enhance transparency, traceability, and efficiency in supply chains. The findings contribute to a deeper understanding of blockchain technology's impact on supply chain management practices and offer practical recommendations for organizations considering its adoption.

The Role of Artificial Intelligence in Financial Statement Analysis

David Kim & Chloë Duval — Mon, 04 Mar 2024 00:00:00 +0000

This research examines the role of artificial intelligence (AI) in financial statement analysis. The study explores how AI techniques, such as machine learning and natural language processing, can be leveraged to automate and improve the accuracy of financial statement analysis. By analyzing a large dataset of financial statements and comparing the performance of AI-based models with traditional analysis methods, the research demonstrates the potential of AI to enhance decision-making in accounting and finance. The findings contribute to the understanding of AI's implications for financial statement analysis and provide insights for professionals in the field.

Enhancing Employee Engagement through Transformational Leadership: A Cross-Cultural Study

Ahmed N. Nablsi — Mon, 04 Mar 2024 00:00:00 +0000

This cross-cultural research investigates the relationship between transformational leadership and employee engagement. The study examines how transformational leadership behaviors, such as inspirational motivation and individualized consideration, influence employee engagement across different cultural contexts. By collecting survey data from employees in multinational organizations, the research identifies cultural factors that moderate the relationship between transformational leadership and employee engagement. The findings contribute to the understanding of leadership practices in diverse settings and offer practical recommendations for managers seeking to enhance employee engagement.

Exploring the Impact of Social Media on Political Discourse: A Comparative Analysis

Layla bint Saeed — Mon, 04 Mar 2024 00:00:00 +0000

This comparative study examines the impact of social media on political discourse. The research investigates how social media platforms influence the formation and dissemination of political opinions and beliefs. By analyzing user-generated content and conducting interviews with social media users, the study explores the role of algorithms, echo chambers, and online communities in shaping political discourse. The findings contribute to the understanding of the complex relationship between social media and political engagement and provide insights into the potential implications for democratic processes.

Digital Transformation And Change Management Towards E-Marketing Strategies In The Context Of The COVID 19 Pandemic

Lect.Dr. Karar Saleh Jebur Suhail — Mon, 04 Mar 2024 00:00:00 +0000

The research aims to identify the impact of change management and digital transformation on e-marketing strategies in light of the Covid-19 pandemic. The research used inferential structural analysis to test hypotheses that included seven hypotheses, three for correlations, three for influence, and one for path analysis that explains the mediating relationship. Data was collected through an electronic questionnaire for a sample of employees in 8 digital companies, numbering 81 employees. The research used a set of statistical tools such as factor analysis, structural modeling, correlation and regression analysis, and path analysis. The research reached a set of conclusions, the most important of which is that the mediating effect of digital transformation increased the impact of change management on the electronic marketing strategies that organizations followed in light of the Corona pandemic.

Investigating The Influence Of Cultural Factors On Consumer Behavior In The Digital Era

1 Wei Li & 2 Chloë Duval, — Mon, 04 Mar 2024 00:00:00 +0000

This research examines the influence of cultural factors on consumer behavior in the digital era. The study investigates how cultural values, norms, and practices shape consumers' attitudes, preferences, and purchasing decisions in the context of online shopping and digital marketing. By conducting surveys and analyzing consumer data from multiple cultural backgrounds, the research provides insights into the interplay between culture and technology-mediated consumer behavior. The findings contribute to a deeper understanding of cross-cultural consumer dynamics in the digital age and offer implications for marketers targeting diverse markets.

Quality Culture And Excellent Performance: Exploratory And Analytical Research At Zain Al-Abidin Hospital

Assist.Prof. Dr.Nidaa Saleh Mahdi — Mon, 04 Mar 2024 00:00:00 +0000

The research aims to identify the correlation between the two variables, quality culture and excellent performance, and their sub-variables, and to demonstrate the impact of the dimensions of quality culture on excellent performance. The research started from two main hypotheses, the first included the relationship between quality culture and excellent performance, and the second, the effects of quality culture on excellent performance, and the research adopted the descriptive approach. To reach its goals, the analysis was based on the questionnaire that was distributed to a sample of (30) people working in Zain Al-Abidine Hospital. Several statistical methods were used for statistical analysis and arriving at its results. The results showed that establishing a culture of quality among hospital employees contributes to achieving excellence in performance, and that a culture of quality can be enhanced by adopting its dimensions of encouraging innovation, benefiting from employees’ creative ideas, focusing on beneficiary satisfaction, and supporting a sense of belonging for hospital employees by creating an environment suitable for work.